Katherin leads the social media team, overseeing strategy and curating content that strengthens brand presence, drives engagement, and ensures a consistent voice across all digital platforms. She brings a sharp eye for storytelling and trend awareness to every campaign, translating marketing initiatives into impactful social content.
Outside of work, she’s a self-proclaimed NYC enthusiast who loves exploring the city and discovering cozy coffee shops, always on the lookout for her next favorite spot.